Displaying 12 Posts categorized under Marketing

Lessons Learned from the Great Facebook Blackout

We all survived the Great Facebook Blackout of 2021, barely. When some of Facebook’s servers crashed on October 4, 2021, more than mindless scrolling was halted. For six hours 3.5 billion users were unable to access Instagram, WhatsApp, or Facebook. Millions of businesses weren’t able to reach potential customers, government …

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Social Media Influence: The Good and Bad

In part one we explained how the Great Facebook Blackout of 2021 severely impacted companies, countries, and communities around the world. As well as how Facebook is being accused of putting people above profit according to Frances Haugen, one of two Facebook Whistleblowers.  On a global scale, social media is …

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Black is Beautiful

Since the writing of this post, Congress has passed the Crown Act banning discrimination against Black hairstyles. It is important to note that even during this process opponents suggested that this discussion in the halls of Congress was frivolous and a “distraction from important matters that impact the American people”. …

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Short form video

The Easy Guide to Short Form Videos

Video remains king when it comes to digital marketing and standing out on social media. With a short-form video, you can deliver a message or engage your audience in seconds. Here is an easy guide to short-term videos to help increase your brand engagement and success. The short-form video should …

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Things We Can all Learn from the Sesame Place Case

Brands and businesses should be aware that their customers are no longer afraid to hold them accountable for the actions of their employees and policies. We’ve previously explained why companies and customers aligning politically is the new norm. Last month, a father filed a $25 million racial discrimination civil lawsuit …

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Approaching Internship Recruitment Ethically

As summer approaches, agencies and businesses of various industries will be looking to recruit interns. In fact, Brave World Media has already interviewed and recruited two local college students to work with us this summer. We feel very passionately about the topic around internships, especially in the media industry, whether …

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